In 2010, E-Beads launched its first European Design Competition in partnership with SWAROVSKI ELEMENTS. The competition was an international success with hundreds of candidates participating from countries across the world.

The competition was created to support aspiring designers in jewellery making, but also in other crafts that require the use of beads. The winner was commissioned to design a jewellery piece, fashion accessory or home design object for the 2010 CREATE YOUR STYLE Inspirational Workbook. The 3 final designs were also showcased in the Swarovski London Showroom and featured on WWW.CREATE-YOUR-STYLE.COM

In 2011, E-Beads and SWAROVSKI ELEMENTS partnered with London Jewellery Week to launch the Urban Beautiful 2011 European Design Competition. Again, the number and quality of the entries were astounding. It was with great excitement that the 20 semi-finalists had their entries displayed at Treasure during London Jewellery Week with Europe’s most exciting contemporary designers.

Boudoir Beautiful 2010

Urban Beautiful 2011

Jury Panel